Willy helps organizations and entrepreneurs concept, design and realize ambitious ideas.
background
For eight years, Willy worked on behalf of the City of New York as Chief Creative Officer at NYC & Company. He led cross-functional teams that enhanced experiences for visitors and residents.
Recent collaborations include Turnstyle, Mark Foods, Row House (acquired), Motivate CitiBike, Park108, Index (acquired), Van Alen Institute’s National Parks Now, ArtPlace America, various editorial projects, and special initiatives for foundation and non-profit clients.
He is former president of AIGA/NY and has served on the board of the Center for Urban Pedagogy, and advisory committees for Times Square Arts, NYC Landmarks 50, Hudson River Park, Adobe Partners by Design, SXSW Interactive.
Willy teaches at the School of Visual Art’s MFA Design and BFA Interaction Design programs, as well as at The New School College of Performing Arts. He’s been guest critic/lecturer at Parsons, Cooper Union, MICA, NYU, Columbia, Princeton and Yale.
For his creative endeavors, Willy’s been featured as Print Magazine’s New Visual Artist, Art Directors Club’s Young Guns, Crains’ 40 under 40.
Willy earned his AB from Dartmouth College and MFA from Yale University.
connect
: @willyw
: @w2ny
: @wwong
: w@willywong.com
media
The Atlantic: Interview
Design Boom: Interview
Monocle: The Urbanist
Dezeen: NYCxDesign
Daily News: Interview
NYMag: NYC Tourism
TechCrunch: NYCgo + Google
SEGD: NYC Info Centers
NYT: nycgo.com crash hit
Adweek: NYC Map App
OPENForum: Branding
Core77: Design for Govt
Inspiration Room: Oasis Grandy
92Y: JATL Spoof 1 + Spoof 2
domains
brand development, experience design, art direction, venture strategy, urban innovation, creative placemaking, cultural production, content & experiential marketing.
past NYC clients
American Express, Google, AT&T, Jetblue, Delta, American Airlines, NCL, Travelocity, Expedia, Booking, Barneys, Macys, Coca-Cola, Heineken, Stella, Snapple, Vogue, Warner Bros, Sony Pictures, Summit Entertainment, Dreamworks, AMC, HBO, Disney, Sesame Workshop, Nick Jr, NatGeo, Bravo, Syfy, NFL Superbowl40.
past agency clients